Scoll down for Product Information on Premium:

          Ultra ADULT               Full Maintenance

          Ultra ACTIVE              High Energy Formula

          Ultra PUPPY               Essential Growth Formula

          Ultra HI SENSITIVE    NEW Fish & Rice Formula

          Ultra Joint Supplement  For Joint Stiffness & Inmobility

Why is Premium Dry Dog Food (Kibble) more expensive than everyday Dog Biscuits? 

The main difference with Premium Dry Dog Food is that it is a 'complete food' of meat and vegetables with all the necessary vitamins & nutrients. Ultra has been formulated in New Zealand to ensure Kiwi dogs are kept happy and healthy.

The other main difference of Premium Dry Dog Food is their higher digestibility. For instance, a premium dry pet food might have an 80% digestibility as opposed to say, 40% for a cheaper dog biscuit.

This means that for every 100gm of premium food fed and eaten, 80gm is digested and only 20gm ends up as poop. The same amount of the cheaper brand would end up with only 40gm digested and 60gm of poop.

The digestibility is affected by the type of protein, meat and ingredients in the food. Cheaper foods tend to have cheaper cuts of meat and more grains acting as fillers.

Premium food also have more constant levels of protein and vitamins, and also tend to state and guarantee what their protein content is derived from. If they state beef, that is what your pet gets.

Many cheaper brands will only claim animal proteins or by-products, so it's a gamble as to what you may get from one packet to the next.

And the higher quality and level of vitamins and minerals will usually leave them with a noticeably glossier coat and higher energy levels.

Ultra sources all ingredients locally, such as beef & fish protein keeping your dog in top condition because this is a complete meal - Just need water & the odd cannon bone.

ADULT Full Maintenance (over 9 mths of age)  Available in Nuggets, Buttons or Minis

Ingredients: Beef Meal (grass fed), ground corn, brown rice, blood meal, fishmeal (natural source of glucosamine), flax seed meal, tallow (preserved with Vit C & E as natural tocopherols, rosemary & citric acid), fish oil for the correct balance of Omega 3 & Omega 6), agrimoss (natural prebiotic), salt, kelp (a natural source of chelated minerals), oregano, rosemary (a powerful antioxidant & beneficial for cardiac/vascular health), garlic, yucca schidigera, added vitamins and chelated minerals. Feeding Guide: 1 - 1.5 cups (100-150gms) per 10kg of dog weight per day.   Adult Maintenance available in Mini's, Buttons, Nuggets. Full Maintenance: Mini's (small) Buttons (medium) Nuggets (large)

ACTIVE Working Formula  (High Energy feed for working or farm dogs)       Available in Regular

Ingredients: Beef meal (grass fed), ground corn, brown rice, tallow (stabilized with vitamins C & E, rosemary & citric acid), blood meal, spray dried blood, flax seed meal, fish meal (a natural source of glucosamine), fish oil (for the correct balance of Omega 3 & Omega 6), oregano, agrimos (a prebiotic), salt, kelp ( a natural source of chelated minerals), garlic, rosemary ( a powerful antioxidant & beneficial for cardiac/vascular health, added vitamins and chelated minerals. Feeding Guide: 1 - 1.5 (100-150gms) cups per 10kg of dog weight per day. Active: Now available in Regular (medium size)

PUPPY Essential Growth Formula (the perfect start for puppies up to 9 mths - 12mths (large breed puppies) Available in Toy Mini size

Ingredients: Beef Meal (grass fed), ground corn, brown rice, fishmeal (natural source of BHD for brain development), blood meal, flax seed meal, tallow (preserved with Vit C & E, rosemary & citric acid), fish oil (for the correct balance of Omega 3 & Omega 6), garlic, salt, agrimoss (natural prebiotic), kelp (a natural source of chelated minerals), oregano, rosemary (a powerful antioxidant & beneficial for cardiac/vascular health), yucca schidigera, added vitamins and chelated minerals. Lactose Free. Feeding Guide: 1 - 1.5 cups (100-150gm) per 10kg of dog weight per day.

HI SENSITIVE "New FISH & RICE" Formula Available in Regular Sizei

Ingredients: Fish meal (a natural source of glucosomine), brown rice, ground corn, fish & soya oils (preserved with Vitamins E & C in the form of natural tocopherols, rosemary & citric acid), flax seed meal, kelp (a nautral source of chelated minerals), agrimoss (a natural prebiotic for healthy digestion), rosemary (a powerful anti-oxidant & beneficial for cardiac/vascular health), oregano, garlic, salt, yeast, yucca schidigera, added vitamins and minerals. Feeding Guide: 1 - 1.5 cups (100gm- 150gms) per 10kg of dog weight per day.

ULTRA JOINT SUPPLEMENT 1Kg Bag

(Feed as a Treat)

Excellent for giving your older dogs more energy & mobility by reducing the painful effects of arthritis and joint stiffness.

Each biscuit contains:
6200 iu Vitamin A
 390  iu Vitamin D
  55  mg Vitamin E

plus Vitamin B1, B2, B6, B12,

Biotin, Niacin, Panothenic Acid
Selenium, Copper,Manganese, Zinc
 

Glucosamine Sulphate (1300mg)

Chondroitin Sulphate (1000mg)

MSM (2000mg)

Organic Vitamin E (55mg)

Avalia Manganese

Contains over 60 naturally ocurring minerals, carbohydrates, vitamins and amino acids.

Contains Fish meal, organic rice & Fish Oil.

Recommended Dosage:

For the first 4-6 weeks the following dosage can be doubled to allow the ingredients to build up in the bloodstream:

Daily Maintenance Requirements:

Toy Breeds (up to 5Kg)   2 Biscuits

Small Dogs (5 - 15Kg)     4 Biscuits

Medium Dogs (15-25Kg) 6 Biscuits

Large Dogs (25-45 Kg)   9 Biscuits

Giant Breeds (45Kg +)   12 Biscuits

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   Quality Dry Dog Food (such as ULTRA) should NOT contain:

Do google 'Food Pets Die For' a book written by Ann Martin which describes how some foods can be made!

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